How to Become a “Really” Good Writer

There is nothing good writers like to argue about more than what constitutes good writing.

In my 30+ years in the publishing business I have taken part in my share of arguments about good writing. Many of them were lively. But few, if any, were ever resolved.

Of course you can’t agree on what’s good about anything unless you begin with a definition of “good” that is both mutually agreeable and objective. Put differently, it’s impossible to have a useful discussion of good if by good you mean “It pleases me.”

Three people read Walt Whitman’s I Sing the Body Electric.

One person says it isn’t any good because the meter is awkward and because it does not rhyme. “I like only poetry that is regular and rhymes,” he says.

The second person says the poem is great because it evokes beautiful images. He quotes snippets: “The bodies of men and women engirth me” and “framers bare-armed framing a house.”

The third person says it’s “just okay.” What pleases him about poetry is what Ezra Pound called melopoeia – the emotional impact of the musicality of the language. “I got some of that from the poem,” he says, “but not enough.”

Such conversations are dead from the start because they don’t have an objective measure of “goodness” everyone can agree on.

But most discussions about good writing are worse than that because the participants don’t even articulate their underlying preferences. Indeed, they may not even be aware of them.

The ancient Greeks had similarly volatile discussions about what constitutes good drama. They, too, had lots of strongly held opinions but no objective criteria on which to posit their opinions. In 335 BC, Aristotle solved this problem with history’s greatest essay on literary theory: The Poetics. In that essay he attempted to articulate what made “great” Greek theater great.

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