Principles of Wealth #10*

Every asset class and financial strategy has its own inherent characteristics, investment advantages and disadvantages, profit and growth potentialities, and risk profiles. The smart investor understands this and balances his portfolio accordingly. 

Knowing what the current and historic returns are for every type of investment, the smart investor will curtail his ambitions to what is reasonable to expect. For example, the smart investor plans to get 8% to 12% on his stock portfolio over time. He doesn’t try to get much more than that. He knows that if he does try, he will probably make much less. (Studies show he’ll probably make only 2% to 3%.)

The same is true of every other asset class – government securities, corporate bonds, convertible bonds, natural resource stocks, penny stocks, private placement deals, commodities, currencies, real estate, etc. Trying to do much better than general market averages is foolish.

Let’s look at real estate, as an illustration.

Over a period of maybe 20 years, I invested in six or eight deals with EP, a trusted friend, who built high-end residential communities. The investments I made were as a partner in a Limited Liability Corporation (LLC).

I was a limited partner, which means I invested a sum of money in exchange for a percentage of the deal. EP and his partner were general partners. They put the deal together, built the development, sold it, and got a nice piece of the profits even if they didn’t put in any money.

As limited partners, we put up a good chunk of the capital needed to get the project going. We got most of the benefits we’d get from developing real estate ourselves, but with two advantages:

  1. We didn’t have to run the business.
  2. Our risk was limited to the money we put in.

The downside was that we had to pay EP and his partner fees for everything they did.

Overall, I did reasonably well for that sort of investment strategy. If I had to guess, I’d say my annual ROI amounted to about 12%. But the individual results varied widely. On one deal, I doubled my money in less than two years. On another, I made a 60% return in three years. One deal went broke and I got nothing back. The results of the rest were somewhere in between.

In all of them, the management group was the same, the deals were structured pretty much the same, and the developments were all in South Florida. So why were my results so varied?

It was because of factors that I had never considered.

Timing, for example…

One deal got held up for almost two years because of evidence that the land had once been an Indian burial ground. Ultimately, it was decided that it wasn’t – or that if it was, it was insignificant. But with large development projects, time is money. And the cost of those two years was so great that the project, even though it sold well, never made a profit.

Another one, a development of about the same size, had three advantages: It was completed ahead of schedule, at the peak of the real estate bubble, and it sold out within three months. This is the one where I doubled my money.

As I said, my overall return was about 12%, which I was satisfied with. But I went into those investments hoping to make 25% or better. Several times, as I said, I had those kinds of returns. But several times, I did worse. What I learned was that these sorts of real estate deals can be good if you invest in a basket of them during an economy that is gradually getting stronger. But I would never again set my hopes at 25% on a limited partnership deal. I know now that a more reasonable expectation is 12% to 18%. (And that’s if you have a fair amount of luck.)

 

Moving on to single-family homes… 

Halfway through my run with EP, I tried something else. I began to buy inexpensive single-family houses, fix them up, and rent them out.

I’m not sure why I was attracted to that particular market. But since I knew nothing about it, I decided to start small and move slowly. And I’m glad I did. Investing in this sort of real estate turned out to be very different than the investing I’d done with EP.

Acquiring rental properties, I found, has some distinct advantages. The first is that the arithmetic is relatively easy to understand. You find out how much it will cost to buy and restore a particular house. You compare that total cost to the yearly rent you can get after it’s fixed up. And if the numbers work, you buy it.

The formula I used was one my brother (who was ahead of me in this game) taught me. Don’t spend more than eight times gross rent, he said. Example: If the house costs $80,000 plus $20,000 to fix it up, my total cost is $100,000. So, based on the formula, I had to be able to rent it for $8400 a year. Conversely, if I found a house that I could rent for $1000 a month or $12,000 a year, I would not pay more than $96,000 for it. (8 x 12,000 = $96,000)

I’ve learned lots more about this kind of real estate investing over the years, but this simple rule of thumb has kept me from making the mistake that kills most people in this market: paying too much for a house just before the market crashes.

Over the years, I’ve probably seen an average return of about 15% to 20% – including income and appreciation – on my rental properties. You can grow a lot of wealth over 20 to 30 years at 15% to 20%.

I’ve also experimented with buying and flipping. This can be fun and profitable if you like that sort of thing. Even in an up market, you can pick up houses that are undervalued because of some aesthetic or structural issue that seems worse than it is. If you can find undervalued properties and have the ability to fix them quickly and cheaply, you can make good money. The big challenge here is your emotions. You have to be able to stop buying and exit the market when the bargains no longer exist.

 

And apartment buildings… 

The big advantage that apartment buildings have over single-family rentals is the cost of management. For a 50-unit building, it could easily be 5% or 6% of your rent roll. For a single-family home, it would be closer to 10%.

The challenge is that apartment buildings are typically valued by cash flow, not intrinsic property value. So if you are in a seller’s market, it’s going to be difficult if not impossible to buy at a good price. Sometimes, however, you can find a building in some sort of distress that can be restored and then rented out at a good rate.

And with apartment buildings, as with single-family homes, if you can find a good partner who is willing to manage the property (for a fee), as I did, you can build a substantial real estate portfolio over the years while having a full-time job and a family. The time commitment with a partner is about an hour a month.

 

Then land banking… 

I’ve sometimes done something called land banking. Land banking means buying up raw land and holding it, hoping it will appreciate. The upside is considerable. If you can afford to hold on to the property for 10 or 20 years, it’s possible to see it rise amazingly in value. A lot that I bought in Nicaragua years ago for about $50,000 is worth at least $500,000 today. A 10-acre parcel of farmland that I bought in western Delray Beach, Florida, five years ago for $800,000 I sold two years later for $1.3 million.

Like every other type of real estate investing, land banking has its unique advantages. Chief among them: There’s very little work to do. You buy the land. You pay the taxes (and sometimes cut the grass) for a few years or decades. And then you sell it for, hopefully, a big profit.

Another advantage is that if you buy the property right, when values are clearly low (as they were for me in Nicaragua), the risk of losing on your investment is relatively small. But the downside is the upside. It might take much longer than you imagined to double or triple your money.

 

The questions to ask yourself… 

As I hope I’ve made clear, every type of investment has its own opportunities, challenges, and risks. The secret to being successful in any one of them is to understand its inherent characteristics. What sort of ROI can you reasonably expect, based on history not promises? What sort of risks are you taking, and can you afford to take them? What level of personal involvement are you getting yourself into?

Before you invest a nickel, do your homework. Do your best to make smart decisions, but expect to get average returns over the long run.

By taking that conservative approach, you will be doing the most important thing to optimize your long-term wealth: choosing the asset classes that you are most comfortable managing, while diversifying your portfolio to achieve safe, realistic returns.

 

* In this series of essays, I’m trying to make a book about wealth building that is based on the discoveries and observations I’ve made over the years: What wealth is, what it’s not, how it can be acquired, and how it is usually lost. 

 

This essay and others are available for syndication.
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Those Sunscreens Could Kill You 

About 10 years ago, I published a book about skin cancer.

Back then, all my smart friends knew that the sun caused skin cancer and that skin cancer can be fatal. So they were lathering themselves and their children with suntan lotion every time they stepped outside.

Like them, I’d read the scary reports. But the idea that the sun could be inherently bad for Homo sapiens made no sense to me. The sun, I knew, was the source of all life on earth. Plus, being outside in the sun felt so naturally good. Like drinking spring water or swimming in the ocean.

A colleague, Jon Herring, did the research and most of the writing for the book. His conclusion was that, yes, I was mostly right. Too much sun – i.e., getting a sunburn – can, if the exposure is repeated, result in the less-harmful forms of skin cancer: squamous and basal cell. But the sun in healthy doses is not only good for you, it is really good at producing Vitamin D. And Vitamin D is superbly good at protecting us from all sorts of cancers, including melanoma, which is the kind of skin cancer that kills.

If this is true, how did we come to believe that even a bit of sun would could kill us?

Jon also discovered that many of the studies that linked sun exposure to skin cancer were funded by… you guessed it! Coppertone!

And here’s another discovery that Jon made: Of the six most popular sunscreens on the market at the time, five had carcinogenic ingredients! And something like three of those ingredients were activated by the sun!

I was hoping that the book would go viral. It didn’t. And most of my smart friends are still coating themselves in sunblock when they go out.

I talk about it now and then. And I’ve given away many copies of the book. But it’s not much on my mind. So I was interested to see this in a recent blog post from my friend Dr. Al Sears:

A new study, commissioned by the FDA, who has told us for years that sunscreen is unsafe, looked at six common toxic sunscreen ingredients – and found that these chemicals don’t just affect your skin. They accumulate in your bloodstream at dangerously high concentrations – far higher than the FDA’s own safety threshold.

An editorial accompanying the FDA research in the Journal of the American Medical Association, admitted: “Sunscreens have not been subjected to standard drug safety testing.” Even The Wall Street Journal has started asking questions about why these toxins are still used in sunscreens.

The six chemicals – avobenzone, oxybenzone, octocrylene, homosalate, octisalate, and octinoxate – have been linked to multiple short- and long-term health problems, including hormone disruption and, ironically, skin cancer. The FDA has also requested safety data from sunscreen manufacturers on further six ingredients known to have toxic effects.

These chemicals mimic estrogen, causing hormonal imbalances, allergic reactions, skin irritations, and reproductive harm. They also attack the cells in your body, causing premature aging. And studies show they can promote the onset of breast cancer.

 

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“Political language is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.” – George Orwell

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pentheraphobia (noun) 

Pentheraphobia (PEN-thur-uh-foh-bee-ah) is the fear or strong dislike of one’s mother-in-law, a real – and surprisingly common – psychological affliction. The word is derived from the Greek “penthera” (“mother-in-law”). People with this phobia may also have trouble with novercaphobia (fear of one’s stepmother), vitricophobia (fear of one’s stepfather), and/or soceraphobia (fear of one’s parents-in-law).

(I challenge you to use any of these words in casual conversation.)

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